Freelance Copywriting – Nigel Holt

Nigel Holt has been in the UAE for 16 years, freelancing part time for 4 years, and now a full time freelancer since 1 year with his company Stylus Copywriting.  His clients have been global automotive brands such as Jaguar, Land Rover and Range Rover, and well known local companies such as Al Gurg and Al Masa.  In addition several media agencies have used his services.

Nigel is an English copywriter, a published poet and an ex headteacher.  Nigel finds work through advertising in the local media, but most of his work comes through referrals from BNI International, a referral network, or from previous clients, and these days through Nabbesh.  Nigel’s motivation for freelancing came from confidence in his own abilities, the observation that there was a gap in the market with agencies not producing enough quality work and a desire to be his own boss.  He thinks that agencies should use more freelancers although the law is not completely transparent in that area.

Nigel says freelancers bring a unique set of skills to the table often having different specialisations and perspectives, especially if they have lived here for some time. On the move to full time freelancing Nigel says that the initial six months were tight, but through BNI and sites like Nabbesh, his exposure has been radically expanded. Growth has been exponential, and is continuing apace. When billing clients, Nigel like many others, asks for 50% of the fee as a down payment.  He hasn’t experienced trouble with commercial clients thus far.  He is confident that the market in Dubai is only likely to become stronger, and that his reputation will continue to grow. His advice is to focus on quality and to be able to demonstrate your work.

Contact Nigel on his Nabbesh profile here http://www.nabbesh.com/nigel.holt